Brand awareness matters. It determines what neighbors recommend to one another, the name consumers enter into search engines, and who people trust as their guide when making big life decisions – such as buying or selling a home. Which is why when a study shows RE/MAX is the first real estate brand that comes to mind with consumers, it’s kind of a big deal.
Brand power – just part of the full package of experience and service RE/MAX agents bring to the table.

Source:: http://abovemag.remax.com/remax-still-the-no-1-recognized-real-estate-brand/

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